Merchandise Displayers and Window Trimmers

27-1026.00

Plan and erect commercial displays, such as those in windows and interiors of retail stores and at trade exhibitions.

Occupation-Specific Information

Tasks

• Plan commercial displays to entice and appeal to customers.
• Arrange properties, furniture, merchandise, backdrops, or other accessories, as shown in prepared sketches.
• Change or rotate window displays, interior display areas, or signage to reflect changes in inventory or promotion.
• Place prices or descriptive signs on backdrops, fixtures, merchandise, or floor.
• Consult with store managers, buyers, sales associates, housekeeping staff, or engineering staff to determine appropriate placement of displays or products.
• Maintain props, products, or mannequins, inspecting them for imperfections, doing touch-ups, cleaning up after customers, or applying preservative coatings as necessary.
• Develop ideas or plans for merchandise displays or window decorations.
• Assemble or set up displays, furniture, or products in store space, using colors, lights, pictures, or other accessories to display the product.
• Install booths, exhibits, displays, carpets, or drapes, as guided by floor plan of building or specifications.
• Select themes, lighting, colors, or props to be used.
• Consult with advertising or sales staff to determine type of merchandise to be featured and time and place for each display.
• Attend training sessions or corporate planning meetings to obtain new ideas for product launches.
• Collaborate with others to obtain products or other display items.
• Construct or assemble displays or display components from fabric, glass, paper, or plastic, using hand tools or woodworking power tools, according to specifications.
• Obtain plans from display designers or display managers and discuss their implementation with clients or supervisors.
• Take photographs of displays or signage.
• Dress mannequins for displays.
• Supervise or train staff members on daily tasks, such as visual merchandising.
• Store, pack, and maintain inventory records of props, products, or display items.
• Use computers to produce signage.
• Prepare sketches, floor plans, or models of proposed displays.
• Instruct sales staff in color coordination of clothing racks or counter displays.
• Install decorations, such as flags, banners, festive lights, or bunting on or in building, street, exhibit hall, or booth.
• Cut out designs on cardboard, hardboard, or plywood, according to motif of event.
• Create or enhance mannequin faces by mixing and applying paint or attaching measured eyelash strips, using artist's brush, airbrush, pins, ruler, or scissors.

Technology Skills

• Computer aided design CAD software - Autodesk AutoCAD 🔥; Computer aided design CAD software
• Desktop publishing software - Adobe InDesign 🔥
• Document management software - Adobe Acrobat 🔥
• Electronic mail software - Email software; IBM Lotus Notes; Microsoft Outlook 🔥
• Graphics or photo imaging software - Adobe Creative Cloud software 🔥; Adobe Illustrator 🔥; Graphics software; SmugMug Flickr; Trimble SketchUp Pro 🔥
• Internet browser software - Microsoft Internet Explorer; Netscape Navigator
• Inventory management software - Inventory control systems
• Office suite software - Microsoft Office software 🔥
• Presentation software - Microsoft PowerPoint 🔥
• Spreadsheet software - Microsoft Excel ; Spreadsheet software
• Video creation and editing software - YouTube
• Word processing software - Google Docs 🔥; Microsoft Word 🔥; Word processing software

Occupational Requirements

Work Activities

• Getting Information - Observing, receiving, and otherwise obtaining information from all relevant sources.
• Monitoring Processes, Materials, or Surroundings - Monitoring and reviewing information from materials, events, or the environment, to detect or assess problems.
• Identifying Objects, Actions, and Events - Identifying information by categorizing, estimating, recognizing differences or similarities, and detecting changes in circumstances or events.
• Inspecting Equipment, Structures, or Materials - Inspecting equipment, structures, or materials to identify the cause of errors or other problems or defects.
• Estimating the Quantifiable Characteristics of Products, Events, or Information - Estimating sizes, distances, and quantities; or determining time, costs, resources, or materials needed to perform a work activity.
• Judging the Qualities of Objects, Services, or People - Assessing the value, importance, or quality of things or people.
• Processing Information - Compiling, coding, categorizing, calculating, tabulating, auditing, or verifying information or data.
• Evaluating Information to Determine Compliance with Standards - Using relevant information and individual judgment to determine whether events or processes comply with laws, regulations, or standards.
• Analyzing Data or Information - Identifying the underlying principles, reasons, or facts of information by breaking down information or data into separate parts.
• Making Decisions and Solving Problems - Analyzing information and evaluating results to choose the best solution and solve problems.
• Thinking Creatively - Developing, designing, or creating new applications, ideas, relationships, systems, or products, including artistic contributions.
• Updating and Using Relevant Knowledge - Keeping up-to-date technically and applying new knowledge to your job.
• Developing Objectives and Strategies - Establishing long-range objectives and specifying the strategies and actions to achieve them.
• Scheduling Work and Activities - Scheduling events, programs, and activities, as well as the work of others.
• Organizing, Planning, and Prioritizing Work - Developing specific goals and plans to prioritize, organize, and accomplish your work.
• Performing General Physical Activities - Performing physical activities that require considerable use of your arms and legs and moving your whole body, such as climbing, lifting, balancing, walking, stooping, and handling materials.
• Handling and Moving Objects - Using hands and arms in handling, installing, positioning, and moving materials, and manipulating things.
• Controlling Machines and Processes - Using either control mechanisms or direct physical activity to operate machines or processes (not including computers or vehicles).
• Operating Vehicles, Mechanized Devices, or Equipment - Running, maneuvering, navigating, or driving vehicles or mechanized equipment, such as forklifts, passenger vehicles, aircraft, or watercraft.
• Working with Computers - Using computers and computer systems (including hardware and software) to program, write software, set up functions, enter data, or process information.
• Drafting, Laying Out, and Specifying Technical Devices, Parts, and Equipment - Providing documentation, detailed instructions, drawings, or specifications to tell others about how devices, parts, equipment, or structures are to be fabricated, constructed, assembled, modified, maintained, or used.
• Repairing and Maintaining Mechanical Equipment - Servicing, repairing, adjusting, and testing machines, devices, moving parts, and equipment that operate primarily on the basis of mechanical (not electronic) principles.
• Repairing and Maintaining Electronic Equipment - Servicing, repairing, calibrating, regulating, fine-tuning, or testing machines, devices, and equipment that operate primarily on the basis of electrical or electronic (not mechanical) principles.
• Documenting/Recording Information - Entering, transcribing, recording, storing, or maintaining information in written or electronic/magnetic form.
• Interpreting the Meaning of Information for Others - Translating or explaining what information means and how it can be used.
• Communicating with Supervisors, Peers, or Subordinates - Providing information to supervisors, co-workers, and subordinates by telephone, in written form, e-mail, or in person.
• Communicating with People Outside the Organization - Communicating with people outside the organization, representing the organization to customers, the public, government, and other external sources. This information can be exchanged in person, in writing, or by telephone or e-mail.
• Establishing and Maintaining Interpersonal Relationships - Developing constructive and cooperative working relationships with others, and maintaining them over time.
• Assisting and Caring for Others - Providing personal assistance, medical attention, emotional support, or other personal care to others such as coworkers, customers, or patients.
• Selling or Influencing Others - Convincing others to buy merchandise/goods or to otherwise change their minds or actions.
• Resolving Conflicts and Negotiating with Others - Handling complaints, settling disputes, and resolving grievances and conflicts, or otherwise negotiating with others.
• Performing for or Working Directly with the Public - Performing for people or dealing directly with the public. This includes serving customers in restaurants and stores, and receiving clients or guests.
• Coordinating the Work and Activities of Others - Getting members of a group to work together to accomplish tasks.
• Developing and Building Teams - Encouraging and building mutual trust, respect, and cooperation among team members.
• Training and Teaching Others - Identifying the educational needs of others, developing formal educational or training programs or classes, and teaching or instructing others.
• Guiding, Directing, and Motivating Subordinates - Providing guidance and direction to subordinates, including setting performance standards and monitoring performance.
• Coaching and Developing Others - Identifying the developmental needs of others and coaching, mentoring, or otherwise helping others to improve their knowledge or skills.
• Providing Consultation and Advice to Others - Providing guidance and expert advice to management or other groups on technical, systems-, or process-related topics.
• Performing Administrative Activities - Performing day-to-day administrative tasks such as maintaining information files and processing paperwork.
• Staffing Organizational Units - Recruiting, interviewing, selecting, hiring, and promoting employees in an organization.
• Monitoring and Controlling Resources - Monitoring and controlling resources and overseeing the spending of money.

Detailed Work Activities

• Develop promotional strategies or plans.
• Arrange artwork, products, or props.
• Discuss production content and progress with others.
• Maintain inventories of materials, equipment, or products.
• Develop artistic or design concepts for decoration, exhibition, or commercial purposes.
• Select materials or props.
• Collaborate with others in marketing activities.
• Monitor current trends.
• Operate still or video cameras or related equipment.
• Train others on work processes.
• Maintain records, documents, or other files.
• Draw detailed or technical illustrations.
• Build models, patterns, or templates.
• Construct distinctive physical objects for artistic, functional, or commercial purposes.
• Apply finishes to artwork, crafts, or displays.